CEO Logic : How to Think and Act Like a Chief Executive
by C. Ray Johnson
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Book Summary Information
Author: C. Ray JohnsonEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 1999-05-15
ISBN: 1564143511
Number of pages: 288
Publisher: Career Press, Inc.
Book Reviews of CEO Logic : How to Think and Act Like a Chief Executive
Book Review: EXCELLENT BOOK FOR CEOs AND MANAGERS AT ALL LEVELS
Summary: 5 Stars
CEO LOGIC is a great resource for executives looking to improve how they think through both the day-to-day challenges of running a business and the "big picture" issues of how to stay competitive. Most useful is Johnson's emphasis on systematic, clear, and focused thinking about the true purpose of a company's resources--a mental discipline he calls "CEO Logic." This discipline allows one to stay focused on the key elements that make a business successful--not just while making major decisions about core competencies and competitive edge, but in improving everyday support operations as well (e.g. cash management, management development, or banking relationships). The book works at several levels: as a sort of primer of business fundamentals for those new to management; as a challenge to a more sophisticated, integrated approach to management for those increasing their scope of responsibility; and as a diagnostic tool for experienced CEOs and managers looking to improve results in particular aspects of their businesses (acquisitions, turnarounds, leadership, business operations planning, etc.). Readers will appreciate the book's "user-friendly" format, which features real-world stories, self-assessment tools, and concise, to-the-point writing.
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