Crossing the Chasm
by Geoffrey A. Moore
List Price:
Our Price: $8.06
You Save: $9.93 (55%)
Availability: Usually ships in 1-2 business days
Buy Used: from $4.18 (click here)
Category: Book
See more book details and other editions
Book Summary Information
Author: Geoffrey A. MooreEdition: Paperback
Audio: English (Unknown); English (Original Language); English (Published)
Published: 2002-08
ISBN: 0060517123
Number of pages: 256
Publisher: HarperBusiness
Book Reviews of Crossing the Chasm
Book Review: A classic for the library of every technology marketing executive
Summary: 5 Stars
This book remains a classic on the shelf of just about every client - most of whom have incorporated Geoffrey Moore's approach toward vertical sales and marketing into their overall business strategy. No coincidence that Moore also sits on the advisory boards of so many technology companies. ;)
Management Books
Book Subjects
- Arts & Photography
- Biographies & Memoirs
- Business & Investing
- Children's Books
- Comics & Graphic Novels
- Computers & Internet
- Cooking, Food & Wine
- Entertainment
- Gay & Lesbian
- Health, Mind & Body
- History
- Home & Garden
- Horror
- Law
- Literature & Fiction
- Mystery & Thrillers
- Nonfiction
- Outdoors & Nature
- Parenting & Families
- Professional & Technical
- Reference
- Religion & Spirituality
- Romance
- Science
- Science Fiction & Fantasy
- Sports
- Teens
- Travel
Most talked about in Management Books
QUANTITATIVE METHODS F/ BUS.-TEXTBOOK ONLYby David R. Anderson
Thomson South-Western; Published: 2005; Hardcover; Book
Best price: $180.00
Tao of Motivationby Max Landsberg
Harper Collins Pb; Published: 2000-03-06; Paperback; Book
Best price: $7.99
Shorter Mbaby Neil Thomas
Harpercollins; Published: 1997-07-24; Paperback; Book
Best price: $136.71
On Becoming a Leaderby Warren Bennis
Basic Books; Published: 2009-03-03; Paperback; Book
Best price: $10.24
Price in other shops:
Diagnosing and Changing Organizational Culture: Based on the Competing Values Framework (Prentice Hall Organizational Development Series)by Kim S. Cameron, Robert E. Quinn
Prentice Hall; Published: 1999-08; Paperback; Book
Best price: $9.88
Price in other shops:
Antigone (Greek Tragedy in New Translations)by Sophocles
Oxford University Press, USA; Published: 1990-02-01; Paperback; Book
Best price: $6.00
Price in other shops:
Six Sigma for Green Belts and Champions: Foundations, DMAIC, Tools, Cases, and Certificationby Howard S. Gitlow, David M. Levine
FT Press; Published: 2004-07-26; Hardcover; Book
Best price: $39.66
Price in other shops:
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customersby Geoffrey A. Moore
Harperbusiness; Published: 1999-07; Paperback; Book
Best price: $4.84
Price in other shops:
Management Rev Edby Peter F. Drucker
HarperBusiness; Published: 2008-04-22; Hardcover; Book
Best price: $14.99
Price in other shops:
Managing the Professional Service Firmby David H. Maister
Free Press; Published: 1993-09-01; Hardcover; Book
Best price: $19.00
Price in other shops:
Similar books summaries and other product reviews
Getting to Plan B: Breaking Through to a Better Business Modelby John Mullins, Randy Komisar
Harvard Business Review Press; Published: 2009-09-01; Hardcover; Book
Best price: $15.90
Price in other shops:
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevantby W. Chan Kim, Renee Mauborgne
Harvard Business Review Press; Published: 2005-02-03; Hardcover; Book
Best price: $13.75
Price in other shops:
Founders at Work: Stories of Startups' Early Days (Recipes: a Problem-Solution Ap)by Jessica Livingston
Apress; Published: 2008-09-19; Paperback; Book
Best price: $11.99
Price in other shops:
The Innovator's Solution: Creating and Sustaining Successful Growthby Clayton M. Christensen, Michael E. Raynor
Harvard Business School Press; Published: 2003-09; Hardcover; Book
Best price: $16.85
Price in other shops:
The Entrepreneur's Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphanyby Brant Cooper, Patrick Vlaskovits
Cooper-Vlaskovits; Published: 2010-07-29; Paperback; Book
Best price: $17.65
Price in other shops:
Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets (Collins Business Essentials)by Geoffrey A. Moore
HarperBusiness; Published: 2004-12-14; Paperback; Book
Best price: $4.33
Price in other shops:
Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengersby Alexander Osterwalder, Yves Pigneur
Wiley; Published: 2010-07-13; Paperback; Book
Best price: $15.21
Price in other shops:
The Four Steps to the Epiphany: Successful Strategies for Products that Winby Steven Gary Blank
Cafepress.com; Published: 2005-02-01; Paperback; Book
Best price: $32.00
Price in other shops:
The Innovator's Dilemma: The Revolutionary Book That Will Change the Way You Do Businessby Clayton M. Christensen
HarperBusiness; Published: 2011-10-04; Paperback; Book
Best price: $10.21
Price in other shops:
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businessesby Eric Ries
Crown Business; Published: 2011-09-13; Hardcover; Book
Best price: $13.22
Price in other shops: