Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs
by Harold Davis
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Book Summary Information
Author: Harold DavisEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2006-01-19
ISBN: 0596101082
Number of pages: 366
Publisher: O'Reilly Media, Inc.
Book Reviews of Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs
Book Review: Google Advertising Tools
Summary: 5 Stars
It is estimated that Google ads reach 80% of all Internet users. No other advertising system or promotional scheme (including spam campaigns) can boast such coverage. Cashing in on Google ads either as an advertiser through AdWords or by getting paid by the click for hosting Google ads through Adsense is a pretty quick and simple process.
Google Advertising Tools is meant for the beginner advertiser or new website owner who would like to make a little extra money through hosting Google ads. This book takes the reader through the whats, the whys, the hows, and the wheres of these options. Much of the more complicated parts of these processes are even detailed step by step complete with illustrations of what the reader will see at the website. I do suggest this book to those new to Google ads. However, I also think that those already participating in these programs with find a few helpful hints and tips, particularly in the optimizing sections.
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