It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
by Paul Arden
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Book Summary Information
Author: Paul ArdenEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2003-06-01
ISBN: 0714843377
Number of pages: 128
Publisher: Phaidon Press
Book Reviews of It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
Book Review: How to get ahead in everything
Summary: 4 Stars
Feeling down? Feeling like life isn't as wonderful as it should be? Or just feeling like everything's pretty good right now thank you very much for asking? However you're feeling read this book and you'll realise that everything IS amazing and can only get better.Arden condenses his years of advertising experience down to concise, witty page long statements that can either be read as a sequence, or just dipped into when you need inspiration (or a way to pass a few minutes on the loo). With titles such as "It's right to be Wrong" or "Getting Fired can be a Positive Career Move" you know you are seeing into the psyche of someone with an interesting perspective on life.
Although some of the writings are very much advertising focussed, most apply to life in general and are highly inspirational as well as readable. This book is a great present for yourself or someone else - and handily sized to fit nicely near your spare toilet rolls.
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