Sketching User Experiences: Getting the Design Right and the Right Design (Interactive Technologies)
by Bill Buxton
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Book Summary Information
Author: Bill BuxtonEdition: Paperback
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2007-04-11
ISBN: 0123740371
Number of pages: 448
Publisher: Morgan Kaufmann
Book Reviews of Sketching User Experiences: Getting the Design Right and the Right Design (Interactive Technologies)
Book Review: The value of design
Summary: 5 Stars
The word 'design' in English covers such a wide range of activities that it has become unusfully vague, applying as well to designing a business model as to designing a frock. Bill Buxton describes the activities of designers who have usually been to design school rather than engineering or business school. Not many people know what they do, beyond a vague impression that they make things look good. Bill Buxton's book describes, with excellent examples, the range of designers' activities--both functional and aesthetic--and the value to a company of their particular skill: imagining and visualising ideas for products or services so they can be developed and assessed before time and money is committed to building them. This book is a great demonstration of the value of design to the bottom line and how it can be incorporated in the product development process in the digital realm.
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