The Back of the Napkin: Solving Problems and Selling Ideas with Pictures Summary and Reviews

The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
by Dan Roam

The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
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Book Summary Information

Author: Dan Roam
Edition: Hardcover
Published: 2008-03-13
ISBN: 1591841992
Number of pages: 288
Publisher: Portfolio Hardcover

Book Reviews of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures

Book Review: A Solid Introduction to Illustrating Problems and Solutions
Summary: 4 Stars


If you don't have any idea of how pictures can help you see more dimensions of problems and explain your solutions better, this is a good book to get you started. The book's main drawback is that it doesn't discuss how to integrate stories with pictures to make for more compelling communications. You'll have to learn to do that by reading books about storytelling to supplement this one.

I consider myself to be not very good at creating pictures for either solving problems or communicating solutions. I was disappointed that the book wasn't aimed more at helping people like me who understand the principles but have trouble applying those concepts.

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