Reviews for The Back of the Napkin: Solving Problems and Selling Ideas with Pictures

The Back of the Napkin: Solving Problems and Selling Ideas with Pictures by Dan Roam Summary and Reviews

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Book Reviews of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures

Book Review: SA and business....
Summary: 4 Stars

Dan's experience as a pilot and the association he makes to situational awareness in flight and business was a big part of the reason I purchased the kindle edition of his book. This comparison, in a service industry, is enormously insightful. The concept he discusses in this text has huge value for sales, service and leaders. The science of it may have been a bit more than I wanted. However, the exercises and examples and the basic premise of drawing to assist a group in understtnding where we are, where we want to go and how to get there is significant. We use a whiteboard a lot in meetings. We will certainly try pictures more in the future and test in our own environment the effectiveness of this concept. Good read for facilitators, leaders and salespeople.

Book Review: Right Brain Presentations
Summary: 5 Stars

I help companies sell more. In doing so, I am often asked to quickly help them understand their sales process. When a group of people sit down in a room, talking takes time. The story is a picture replaces a thousand words. Using the techniques used in this book, the one can lead the discussion in a fraction of the time.

If you work with groups of people, this book is a must for future productivity.

Frank Hurtte
River Heights Consulting

Book Review: Ron Klein
Summary: 5 Stars

An excellent book. Sometimes the best means of conveying ideas is via a written narrative and other times it is oral. This book does an excellent job of not only providing very good counsel as to how to present ideas with illustrations but also to develop solutions to complex problems. I expected a simple book but discovered one with much more helpful, substantive, practical guidance. In fact, I've added this as one of the 12 business books our company book club discusses this year.

Book Review: Refreshing read for the creatively challenged
Summary: 5 Stars

This book helps you to get out of your logic box and think creatively. I enjoyed reading every page. Author is truthful about his real experiences with briefing executives. This book encapsulates a lot of important principles and techniques that have been around for at least 20 or so years. The cool thing is it is easy to read and doesn't take very long to read, and the reader can get a lot out of applying the visual principles highlighted in the book.

Book Review: If you need to communicate clearly, get this book.
Summary: 5 Stars

This a terrific complement to Presentation Zen . Roam tells you exactly how to use an empirical, tried and works-in-the-trenches approach to illustration and solving problems (Unpeeling the onion and then building something very powerful ) He then shows that there is scientific evidence on how we see and process info that follows the same models his solution uses. Lesson learned, following my reading on creating more insightful and powerful presentations he also adds the nugget that showing and telling are two different worlds. After you have created the very insightful image, it is important to build it in front of the audience using a thoughtful order. Thus, they can discover it too. This book would be great as a consultants handbook on clear communication. If you need to communicate clearly, get this book. It is clear, well written and follows his use of images to also lead you to understanding.
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