WordPress for Business Bloggers: Promote and grow your WordPress blog with advanced plug-ins, analytics, advertising, and SEO
by Paul Thewlis
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Book Summary Information
Author: Paul ThewlisEdition: Paperback
Audio: English (Unknown); English (Original Language); English (Published)
Published: 2008-08-11
ISBN: 1847195326
Number of pages: 356
Publisher: Packt Publishing
Book Reviews of WordPress for Business Bloggers: Promote and grow your WordPress blog with advanced plug-ins, analytics, advertising, and SEO
Book Review: Comprehensive yet easy to read
Summary: 4 Stars
I recently relocated my blog from Google Blogger to WordPress hosted on my own domain. As an IT consultant, I'm used to getting under the hood and mastering new concepts. However, when it comes to blogging, I really just want to focus on writing content, not endless tweaking and maintenance. I was intrigued by the title of Paul Thewlis' book, WordPress for Business Bloggers. WordPress for Business Bloggers, from Packt Publishing, is a single, comprehensive resource for writers like me who want to create their own business-focused blog.
Not limited to just WordPress, Paul additionally delves into related topics such as search engine optimization, social media marketing, and monetizing your blog. I'm usually very skeptical of books that choose to go down rabbit trails that are best left to separate titles, but Paul covers these topics well. Paul uses a fictional blog, [..], to illustrate the concepts throughout the book. Curiously, his own personal blog isn't updated very frequently. Paul must be a busy man.
The biggest benefit I personally obtained from the book was the author's usage and endorsement of various WordPress plugins. There are frequently many plugins for the same task, such as blog rolls, Twitter feeds, etc. The book helped me narrow down some options and also helped me see the value in adding plugins that I had not considered, such as a Google sitemap plugin.
The book uses WordPress 2.6 and I'm currently using WordPress 2.9, but the minor differences do not take away from the usefulness of this guide. WordPress for Business Bloggers is still the only WordPress book on my shelf.
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